Articles Tagged ‘Lisa Mack’

Telus focuses on digital video for “Better” campaign

The brand’s latest campaign encourages Canadians to donate to the company’s scholarship program through a sweepstakes.

Strategy Awards shortlist announced

The winners will be recognized at a gala ceremony in Toronto on October 1.

The value of local media from the perspective of marketers

Dentsu’s Sarah Thompson and the CMDC’s Shannon Lewis ask brand leaders why local media is important for their marketing investments and the industry’s transformation.