Articles Tagged ‘Lucile Bousquet’

Judges and online jurors announced for MIAs

The jury will be a who’s-who of various industry sectors including media, agency and marketing.

Spotted! Ubisoft turns your phone into a sword

How the company used mobile tech and social community building to promote a new game to a mass audience.

Spotted! Ubisoft hacks an interactive home

The game maker hosted fans at an interactive home tour, then invited online users to tamper with the results.

Ubisoft spies new doc with Vice Canada

The new two-part branded series seeks to reach a male millennial audience that over-indexes on ad-blockers.

Ubisoft brings Just Dance to Canadian universities

The videogame company is using an experiential event to help introduce the brand to campuses across Canada.