Articles Tagged ‘Mark Charles’
WWF-Canada looks to retail apps to stimulate donations
The organization focused its media plan on digital tactics to reach 18- to 48-year-olds.
H&R Block doubles down on branded content
The tax company has partnered with Oath’s Ryot Studio on a content play to drive conversion at lower cost.
We tweaks digital strategy with HuffPost Canada
The global change organization finds success swapping its traditional banner ads for a custom content program.
