Articles Tagged ‘Mark Holden’

Ben Samuel- To use

PHD picks up Google’s Ben Samuel

The media agency’s new marketing technology director will work with clients and also play tech advisor to its international offices.

GameChange

PHD talks gamification

Fred Forster, CEO of PHD Canada, on the agency’s new book, and Canada’s ranking on the company’s gamified global planning system, Source.

MarkHolden

Ad Week blog: Turning work into a game

PHD’s Mark Holden presented the agency’s theories on gamification and how it has turned the way it works into one massively multi-player game.

ipad

PHD gets gamified

The agency has launched Source, a new operating system that uses game mechanics to get daily tasks done.