Articles Tagged ‘Martine Desjardins’


Go native to dodge adblockers

Did you know adblockers are the most downloaded web browser plugin? Martine Desjardins, EVP of web, publishing and content at Newad on whether marketers should be hitting the panic button.


Newad launches French maternity blog, a mom-centric spinoff of the Ton Petit Look lifestyle site, targets urban Quebec mothers.


Nightlife relaunches with native advertising

The Newad property has also added responsive design to optimize cross-platform performance for advertisers and users.


Newad launches Ton Barbier

The French men’s fashion site will feature content from Quebec with a focus on Montreal.


Newad consolidates creative and client service teams

The company also announced three new appointments, including Didier Lortie to the newly created position of creative director.