Articles Tagged ‘Media Dimensions’

Braun goes purely digital to hone in on moms
After years of leaning into traditional media, the company decided to switch up the game.

Analysts, pundits react to Corus-Shaw deal
A consolidated media offering means a more comprehensive opportunity for advertisers, although it might crank up the heat in negotiations, say pundits.

Rogers prepares for the post-season
How Rogers is planning to ride the Blue Jays success into the post-season with ad opps and sponsor activations.

Herzig Eye Institute selects Media Dimensions
The agency has started target research and strategy work for the institute.

What’s the ROI on the Olympics?
Industry execs from MediaCom, Media Dimensions, OMD and ZenithOptimedia on the potential of yesterday’s Olympic deal.

Media Dimensions scores Canada Blooms
Where the company is putting the focus for next year’s flower and garden consumer show.

Pizza Pizza to promote loyalty in 2014
“Club 11-11” cards will be the subject of a big marketing push on radio and TV in the new year.

Certified General Accountants play with numbers
The organization is running TV ads, which speak about Steam Whistle and Rona’s sustainable efforts, during business and news programming.

Yorkdale gets a super (model) facelift
The Toronto mall will feature Coco Rocha as the personality behind the upcoming expansion campaign, launching this November.

Media Dimensions wins Power Sport Services
The media co won the business for the series of motorcycle and ATV shows, which run in seven cities across Canada.

Petro-Canada puts parents in the shoes of Olympians
The petrol company’s sponsorship of the 2012 London Games includes ads that show its support for athlete family members.

Media Dimensions brews up a win
The Toronto-based company is responsible for the roll out of Mother Parkers’ new consumer facing brand.

Yorkdale picks Media Dimensions
The expanding shopping centre has chosen the media co as its agency of record.

Media Dimensions lands Luminato
The Toronto-based media agency will handle research, strategy and buying for the 10-day festival.