Articles Tagged ‘media monitors’

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Some Toronto categories cool, Montreal heats up: Media Monitors

Auto categories picked up steam in both cities.

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Voila dominates Toronto radio: Media Monitors

The Sobey’s grocery delivery service has been buying more and more radio ads since its launch.

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Sobeys gets dominant on Toronto radio: Media Monitors

Between ads for the chain itself and its Voila grocery service, the grocer purchased more than 2,000 spots.

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After a hot week, Montreal’s radio buyers cool off

Meanwhile, Toronto continued to see larger media buys in categories like food and beverage, insurance providers and more.

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After four tepid months, Montreal’s radio market takes off: Media Monitors

Toronto also saw a week of healthy increases from the auto category, food and beverage retailers and more.

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Auto explodes on Montreal radio: Media Monitors

Bedding, auto and finance categories are increasing their buys in both cities, marking the first week of significant lifts in Montreal all summer.

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QSR makes a comeback on Toronto radio, Montreal stays tepid

Meanwhile, the provincial governments in both locations took different strategies with their buys.

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Toronto radio market buzzes amidst reopening: Media Monitors

Meanwhile, Montreal’s market stayed tepid.

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Finance, auto categories explode on Toronto radio: Media Monitors

Non-government advertisers are almost back to pre-COVID levels.

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Montreal shows first significant rebound in radio buying: Media Monitors

Plus, for the first time in nearly three months, a retailer topped Toronto over the provincial government.

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Hardware stores, insurance providers surging on Toronto radio

Meanwhile, Montreal’s rebound has been meandering.

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How Toronto’s radio buying reflects the different stages of the pandemic

As Canadians feel less perilous, governments and financial services pull back on ad spend.

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Some categories on the rise in Montreal radio: Media Monitors

Government buys have begun to taper off in Toronto, but more consumer products are returning to radio.

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Government reduces radio spend, auto still high in Toronto

Plus, some categories in Montreal are starting to pick up once again.

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Toronto radio sees surge in ads from government, auto and more

Financial services and hardware also drove a big push to radio in Toronto, but Montreal has yet to see a comeback.