Articles Tagged ‘MediaCom Beyond Advertising’

Brothers

Nerf’s new content program is all about brotherly love (and rivalry)

A social campaign, featuring Brady and Matthew Tkachuk, highlights the fun of playing with (and competing with) your siblings.

bconExpo17

Stop making rubbish ads and know your numbers: BCON Expo takeaways

From media leads and marketers pleading to keep your TV spot off Facebook to the future of influencer relationships, the top tips from this year’s deep dive into the world of branded content.

msLabelled

It’s tea time for season two of MsLabelled

Tetley has signed on for a second season of the multi-platform fashion comedy, which is now live on Slice.ca.

roamNewRoads

Blue Ant’s strategy clicks with Canon

The digital imagery company is targeting an untapped market by creating content for baby boomers online.

AmazingRaceCanada

Sponsors unveiled for second season of Amazing Race Canada

Air Canada and Chevrolet are back for the sophomore season, with two new sponsors added to the list.

JamesMorris

MediaCom names global Beyond Advertising leader

The agency has appointed James Morris as the first global head of the division.

Anthony Hello

Anthony Hello headed to Bensimon Byrne

The MediaCom director of content and head of Beyond Advertising will leave the media agency later this month.