Articles Tagged ‘Mercedes Benz’


Mercedes-Benz embarks on its biggest AMG campaign

The focus is a cinema buy tapping into Cineplex’s enhanced seating options.


Robertson and Williams talk Global Go

Shaw Media’s president Paul Robertson and SVP content Barbara Williams on the ad opps and shows available on the new service.


Mercedes-Benz lands new VP of marketing

Former Australia Pacific general manager Gavin Allen will take over from Marc Boderke who has been promoted to VP sales and marketing in Japan.


Social pizza and Twitter coupons: MiC’s Global Tour

Eric Vieira from Grip Limited gives his expert opinion on social media campaigns from Domino’s, American Express and Mercedes-Benz.


Invisible cars and bus shelter jukeboxes: MiC’s Global Tour

Laura Gaggi from Gaggi Media and Brian Fitzpatrick from Mindshare share their thoughts on OOH campaigns from brands including Coca-Cola and Mercedes-Benz.


Spotted! Mercedes-Benz plays with speed

The luxury car co targets younger people with an OOH stunt in Toronto.


In a TIFF: live blogs the fest

Mercedes-Benz has signed on as the title sponsor for this year’s coverage.