Articles Tagged ‘Metro’


Metro moves to plan B following contract loss

Publisher Greg Lutes on how the company will be getting papers into the hands of GTA residents now that its 15-year partnership with Gateway Newstand is over.


24 Hrs expands Toronto footprint

The free daily has signed with Gateway Newstands to be distributed at TTC and GO locations in the GTA.


Spotted! A smile goes a long way

Air Miles Canada is inviting its customers nationwide to smile for the chance to win travel prizes, or get their faces on digital billboards.


Do foodies like couture?

Metro is aiming for its “audience of tomorrow” through a multi-platform series with Flare.


Torstar revenue down in fourth quarter

The company is betting big on the launch of a tablet product later this year.


Star Media Group shuts down Metro’s digital-only pubs

The company is also eliminating nine jobs at the free daily and moving its editorial staff to Torstar’s main offices.


Metro aims to get more local

John Cruickshank, president of Star Media Group, on the mandate Cathrin Bradbury has as the title’s new EIC, and how it will be impacting the daily.


AR expansion and a new sales VP for Metro

Mark Finney on his initial plans for the new role, and updates to the media co’s use of AR and 3D in its dailies.


Inside Metro’s latest updates

Bill McDonald, president and publisher of Metro English Canada, on recent changes at the title, including the launch of AR and formalized sales team updates.


Metro adds new sales VP from The Guardian

Mark Finney will be starting at the free daily this June.


Metro gets augmented

The free daily is adding AR to its editorial pages starting today, with advertising options to follow around May.

metro waterfall

Metro rolls out a new front-page ad format

The waterfall wrap, a multi-page unit that reveals new content as readers flip through, launched with an ad from Mazda Canada.


Metro partners with Douglas Coupland for series

The daily newspaper is pairing non-fiction pieces with a chapter of new content from the author each weekday in November, with a sponsorship spot open around the series.


Media-Corps signs with Star Media Group

The deal will see the company place print and digital ads in the Toronto Star and Metro on behalf of its US buyers.