Articles Tagged ‘Michael Ingemann’
Behind Google’s new FLoC timeline
Delaying the phaseout of cookies is being received by the industry as a “gift of time” to get strategies for the new world of targeting right.
Google may not have totally derailed alternative targeting
Independents’ speed to market and FLoC’s own risks might make for a competitive post-cookie marketplace.
Matterkind and GumGum join forces on exclusive new ad unit
The format will frame mobile screens and allow users to swipe between multiple offerings.
New IPG brand subsumes Cadreon
The new unit, Matterkind, will focus on buying through a “channel-less” approach, optimizing through audience data instead.
Inside Cadreon’s new social tool
The solution allows brands to extend their social creative to a network of trusted digital platforms.
Michael Ingemann on where programmatic goes from here
The new Cadreon Canada managing director talks viewability, data and what other media has potential to go programmatic.
Cadreon Canada ushers in new managing director
Hailing from Denmark, Michael Ingemann comes from a digital-focused background.
