Articles Tagged ‘Neo@Ogilvy’
How TiVo landed in Canada
Cogeco has launched an integrated campaign to support its new DVR product.
Holiday Inn Express gets smart
The hotel chain has revived its “Stay Smart” campaign with a microsite that pits Canadian inventions against each other and a partnership with Just for Laughs.
RTB offers new data opportunities: panel
At the IAB’s Real Time Bidding conference, media execs weighed in on how their agencies are handling RTB and where the platform is headed in Canada.
