Articles Tagged ‘Netflix’

netflix banner

A decade of seismic change: Netflix Canada turns 10

To mark the milestone, MiC sister publication Playback went back into the archives to chart some of the biggest stories involving the streaming giant.

netflixShutterstock

Netflix adds 2.9 million U.S. and Canadian subscribers

But, the company expects growth will slow in the second half of the year.

Tiger King

Streamers are benefitting from lockdown, but will it last?

Buyers and analysts discuss whether or not the upward trajectory is sustainable – and how it will affect planning.

speakers corner

ICYMI: Speaker’s Corner returns, RECMA issues a new debrief

Plus, production could resume soon in some provinces, but complications regarding insurance persist.

netflixShutterstock

Netflix has hot quarter, but expects viewership decline after lockdowns

Overall revenue climbed 28% to US$5.7 billion, with Tiger King, Love is Blind and Ozark propelling viewership during the pandemic.

pathum-danthanarayana-t8TOMKe6xZU-unsplash

Digital giants account for $25 billion in global ad spend

FAANG brands – Facebook Apple, Amazon, Netflix and Google – up 2019 ad spend more than 20%.

thibault-penin-3HInbCmQ8ro-unsplash

Netflix’s Q4 shows growth slowing in Canada

The streamer is also changing the way it reports its video viewership.

Anne-534x350

Netflix reveals its official Canadian subscriber count, revenue

A new SEC filing has revealed the streamer’s global revenue and subscriber counts as the company announces plans to report regional data each quarter.

Anne-534x350

ICYMI: Fans push back for Anne, social media shopping climbs

Plus, The AdClub’s Magazine Day will honour Beverly Topping as Ken Hunt provides the keynote.

TVkids

Linear TV still popular for younger viewers

Although OTT is on the rise with every under-18 age group, traditional television is not dead with children.

Letterkenny

Audiences jump for Amazon Prime and Crave

Despite the popularity of OTT, nearly three quarters of subscribers still subscribe to traditional TV.

pan-xiaozhen-wXG5XF73o3w-unsplash

Who should really be worried about Disney+?

Mindshare’s Kyle Hodgins says Disney will likely shake up the market, but not in the way some might think.

stranger things scoops

Baskin-Robbins turns its media plan Upside Down

The ice cream chain utilized TikTok for the first time as part of an app-focused media plan.

Netflix 2

SVODs and ads: It’s complicated

With the OTT market now welcoming another player – Apple – MiC taps its digital experts on how ads on SVODs are likely to be received, and where the potential lies.

TV

Netflix on the rise, Corus brands strong with viewers: study

SRG’s Digital Life study looks closely at which TV brands are top-of-mind for Canadians.