Articles Tagged ‘NFL’
Captain Morgan hosts interactive ‘Huddles’ for NFL fans
The activation consists of a series of game-viewing parties at local partner restaurants.
Snap and Meta reveal updated AR and AI tools
The social media companies recently updated advertiser and user offerings with new tech tools.
Bell Media announces record ad sales for the Super Bowl LVIII
According to the company, the inventory available to brands looking to place ads on the broadcast of the big game is limited.
Keurig to be the official coffeemaker of the NFL in Canada
The exclusive deal will extend to 2027 and includes retail marketing and advertising, as well as content and contests.
M&M’s to launch its first-ever Canadian Super Bowl campaign
The candy brand aims to promote its new product with a video, starring three NFL legends, and social media ads.
NielsenIQ isolates five trends for FMCG during sports season
Consumers want healthier snacks to snack on during games, they’re hosting more celebrations around sporting events, and more trends to watch for 2024.
Bell Media unveils NFL schedule
FanDuel has returned as the multi-platform sponsor for the company’s coverage.
DAZN brings ad rights to NFL streaming deal
The sports streamer will have inventory for up to six exclusive games every week.
NFL partners with Enthusiast on YouTube gaming series
Enthusiast Gaming is helping create NFL Tuesday Night Gaming, which comes with numerous ad and brand integration opportunities.
FanDuel becomes NFL’s official sportsbook in Canada
The sports betting brand increases its presence with leagues, teams and broadcasters.
Bell Media renews broadcast and streaming rights with NFL
Games will continue to be available across the company’s linear networks and their online platforms.
More Canadians follow the NHL than any other sports league
Vividata shares insights into how Canadians follow and watch their favourite sports and teams.
The Good Doctor makes a good jump to number one: Numeris
The medical drama brought in an average minute audience of 2.31 million viewers.
Starcom scores a touchdown with NFL Canada
Despite an ‘interception’ by COVID-19, the Publicis Media shop won the account for the football league.
Super Bowl LIV breaks national records as 9.5 million tune in
More than half of Canada watched the linear broadcast while live streaming of the game grew 42% from last year.
