Articles Tagged ‘OMD’

Announcing the 2024 Media Innovation Shortlist

Winners will be announced at a gala affair on November 27.

PHD named top media agency in new business: COMvergence

In the firm’s latest Global New Business Barometer OMD came in second, and Starcom third.

Noah Vardon appointed group EVP of OMG Canada

Vardon is now responsible for OMD, PHD, Touché, and Hearts & Science in the country.

Munchies returns to Canada with nostalgia-driven activations

PepsiCo Foods is launching an immersive experience and statue in Toronto.

Strategy reveals the 2024 Media Agency of the Year finalists

The awards show will take place on October 30 at the Koerner Hall in Toronto.

People Moves: Promotions abound at Horizon, OMD, and Environics Analytics

Teresa Sinopoli moves into the role of chief product officer of the marketing services company.

Spotted! Crispy Minis shoots for the moon

The brand used hundreds of drones to light up a moonless sky.

Roku appoints Pehar ad sales director for Canada

The industry veteran was most recently head of Canada ad sales at Spotify.

The 2024 Media Innovation Awards shortlist jury

Meet the industry experts who will help narrow down entries to the best of the best.

Spotted! Patrón Tequila Brings Mexico to Canadians

The brand’s immersive activation is being supported by social and influencer content.

Armstrong wants to highlight its cheese during BBQ season

The Saputo brand is rolling out a new campaign that includes a contest and a food truck in Ontario.

MiC Roundtable, Part 3: The fear of missing out on untapped audiences

In the third and final installment of the discussion, media and marketing leaders explore the opportunities that exist when it comes to targeting.

MiC Roundtable, Part 2: Is the industry preparing for the potential fall of local media?

Media leaders and marketers discuss the business opportunities and requirements for brands to invest in traditional platforms.

Spotted! Quaker highlights people’s important days

The brand is launching an exhibition with 100 black and white images of customers eating oatmeal for breakfast on a special day.

Updated: OMD named best performing global media network, again

This is the seventh consecutive edition of RECMA’s bi-annual Network Diagnostic report that the media agency has topped.