Articles Tagged ‘OMD’
Spotted! Quaker highlights people’s important days
The brand is launching an exhibition with 100 black and white images of customers eating oatmeal for breakfast on a special day.
Updated: OMD named best performing global media network, again
This is the seventh consecutive edition of RECMA’s bi-annual Network Diagnostic report that the media agency has topped.
New Establishment Media: Nikolas Paradis makes BRP’s media dollars go further
With the help of some in-market tech, Paradis took 3,000 campaigns and folded them into one campaign program while still delivering custom creative.
Cairns Oneil named MAOR for SickKids Foundation
The agency will be working with the foundation to help achieve its ambitious fundraising goal and new vision for Precision Child Health Care.
Report: RECMA’s 2023 quali-scores for Canada
UM tops the list for the third year in a row.
Carat, OMD and UM top COMvergence ranking for Canada
Meanwhile, Dentsu topped the list of media networks, thanks in part to Carat’s win of the Telus Mobile business.
Cheetos sponsors actor Simu Liu’s fingertips
The Frito-Lays’ brand is pushing the partnership with a campaign that will include innovative print and OOH activations.
Omnicom, OMD lead Canadian COMvergence rankings for another year
Cossette, UM, Carat and Initiative rounded out the top five agencies.
GroupM tops global COMvergence rankings for 2022
OMD topped the network rankings, though EssenceMediacom is primed to take the top spot for 2023.
OMD, Publicis Media top global COMvergence rankings
The research firm also predicts a similar level of media reviews in 2023 as there was last year.
UM leads Canadian agencies in latest RECMA evaluation
OMD, Initiative, Touche!, PHD and Wavemaker also received high marks on their business performance and internal structure.
Reddit forms enterprise partnership with Omnicom in Canada
The social platform will give the company’s media agencies access to enhanced services and new ad products.
Why BC Children’s Hospital enlisted an external buyer to boost its fundraising
The foundation worked with OMD to ensure its placements had the same punch as its emotional new creative.
RECMA releases its 2022 Canadian media agency evaluation
Three of the top five agencies are part of the Omnicom Media Group.
OMD, Omnicom top COMvergence rankings
Billings covered in the final 2021 report were up 22% Canada-wide from the previous year.
