Articles Tagged ‘Paul Brousseau’


Brad Furtney joins Juice Mobile as sales VP

The former Twitter agency lead is tasked with growing the company’s presence.


Shop The Neighbourhood brings back familiar faces

The Yellow Pages group enters its third year of partnering with Bell Media on an all-Canada cross-platform buy.


ICYMI: Jays ratings up, Metroland’s investment

In case you missed it: Sportnet saw high ratings for the debut of the Jays new hurler and Metroland has invested in an automated financial advisor company.


Playoff potential: Rogers Media’s post-season promo strategy

Helping viewers source games across its properties is key to the strategy, along with addressing the higher audience potential of the playoffs, says Rogers exec.

Copied from Playback - 12-16-11hockey

NHL broadcasters prepare for puck drop

Sportsnet, TSN and CBC talk to MiC about their post-lockout media strategies to promote the 2013 NHL season.


Sportsnet petitions for the love of hockey

The sports channel played an impromptu game of hockey inside a Toronto mall to promote its online petition to bring back the game.