Articles Tagged ‘Pelmorex’

People Moves: Pelmorex promotes Maureen Rogers

And Quebecor appoints a new general manager for its sales arm.

The Weather Network sees 94% traffic bump

The channel experienced the increase in audience numbers over the last year, according to Numeris.

Home Hardware and The Weather Network launch AI-powered ads

Customized videos show the weather forecast for the summer along with the retailer’s promotions.

Shot of man using Weather Assistant tool to ask a question "Should I wear a Jacket"

Pelmorex taps into AI to automate weather advice

The Weather Network’s new AI-powered “assistant” aims to help consumers with everyday dilemmas.

Pelmorex launches self-serve ad tool

The company is looking to broaden its local ad business on The Weather Network and MétéoMédia.

The Weather Network launches a new FAST channel

The service will feature an original morning show, as well as content from existing, popular series.

Pelmorex sees more than a dozen layoffs

The Weather Network parent co has eliminated 14 positions across various business units.

The Weather Network finds the silver lining

A Brighter Day focuses on good news when Canadians need it the most.

ICYMI: Telelatino opens up access and more

Plus, Pelmorex lends a hand through tech, and the Canadian production community is assessing the status of shows so far.

EF Go Ahead Tours taps Pelmorex for TV content program

The travel company is aiming to grow its Canadian reach with a multi-platform content program across The Weather Network on TV, social and digital.

With 30 years down, what’s next for Pelmorex?

Where does top boss Sam Sebastian see the legacy media player in a sea of digital behemoths?

Golf Town, Pelmorex partnership digs into data

The partnership aims to increase Golf Town’s customer-base and ROI through the use of data on a traditional medium – flyers.

Cara covers all weather possibilities

Whether calling customers to the patio or letting them order in, a first-of-its-kind partnership taps Pelmorex data.

CRTC seeks input from digital giants

The commission told Netflix, CBC, Google and others that it wants their subscriber and Cancon investment info, but promised not to share it.