Articles Tagged ‘Pfizer’

WPP kicks off the fiscal year with mixed results

The company saw gains in Europe and India, but North America showed a 5.2% decrease.

Advil sweats it out with influencers

An MEC-brokered partnership with Vice Media puts personal pain and perseverance in the spotlight.

Emergen-C kicks off ‘Kapow Time’

The Pfizer brand is using an OOH-heavy campaign to reach consumers in specific situations where they might feel they need a boost.

Viagra drops its prices

Pfizer has launched a multi-platform campaign to promote its product following the Supreme Court dropping the patent on the little blue pill.