Articles Tagged ‘PHD’

UM leads Canadian agencies in latest RECMA evaluation
OMD, Initiative, Touche!, PHD and Wavemaker also received high marks on their business performance and internal structure.

Touche!, PHD lead Canadian agencies on WARC Media 100
IPG’s Initiative and UM were also among the agencies on this year’s ranking.

PHD wins media duties for Cineplex
The Omnicom agency will help the theatre operator navigate its post-pandemic path forward.

Ad-supported streaming is a tougher sell in Quebec than the rest of Canada
A new report from Vividata and PHD dives into who is most open to more affordable subscriptions.

2022 Media AOY Silver: PHD leads with purpose (and lots of good intel)
The agency has invested in senior-level expertise, data analysis and creative.

RECMA releases its 2022 Canadian media agency evaluation
Three of the top five agencies are part of the Omnicom Media Group.

Upfronts 2022: NBCU and Fox show their commitment to ads
PHD’s Jeremy Johnston and Magna’s Leanne Burnett-Wood offer their POVs on this year’s first two big presentations.

Why Scotiabank wanted to reach the diligent planners on Pinterest
Using the Pin Extension ad format, the bank tried to reach users as they sought inspiration for big financial purchases.

UM takes RECMA’s top spot for Canadian agencies
OMD was the other Canadian agency to hit “dominant” status in the latest evaluation report.

PHD and Sid Lee Media win Grand Prix at WARC Awards for Media
Air Transat’s “Vacation Intervention” campaign took the top prize in the Effective Channel Integration category.

Kinder flies the flag for an accessible Halloween
The Ferrero confectionery is the latest sponsor to sign on with Treat Accessibly, which makes it easier for kids with disabilities to go trick-or-treating.

PHD wins Unilever’s Canadian business
Mindshare, which has handled media here since 2010, still managed to hold on to the biggest portions of the review globally.

Government of Ontario names vendors of record
Fourteen agencies make up the two pools different ministries will be tapping for their media needs.

Cannes 2021: Canadian agencies win three Media Lions
PHD’s Caroline Moul explains what the jury saw as it decided this year’s winners.