Articles Tagged ‘Place Exchange’
Place Exchange expands PerView measurement solution to Canada
PerView measures reach, frequency and hourly impressions across all out-of-home formats.
Place Exchange adds Outfront Canada to its SSP
Over 200 digital screens across Canada are available through the buying platform.
Place Exchange adds Astral to its SSP inventory
The programmatic company is extending its reach into more high-traffic locations.
Verizon Media adds Place Exchange to programmatic offering
Adding the SSP, which recently expanded into Canada, makes Verizon one of the largest suppliers of premium DOOH in North America.
Consortium seeks programmatic DOOH standards
Six ad tech platforms release recommendations for bringing consistency to digital inventory.
