Articles Tagged ‘podcasts’
Acast fuelled by podcast advertising in North America
The Swedish podcast network has been expanding its portfolio and adding new features for creators.
Spotify reports more subscribers with ad revenue growing
The audio streaming service has added its highest number of premium subscribers in a Q1 since 2020.
Why Boston Pizza is betting more on streaming and podcasts
The brand’s latest NHL playoff campaign marks a departure from the company’s usual media strategy.
Ad spend on podcasts to exceed $5 billion in 2025: WARC report
However, year-on-year growth is set to slow from 13.2% in 2024 to 7.9% in 2025.
Acast sales increase in North America
The podcast company’s financial report shows that 2024 net sales rose by 19%.
What the rise of video podcasts means for advertisers
Experts weigh in on the evolution from an audio-only medium to a multimedia experience.
Majority of podcast listeners are growing tired of high ad recurrence
The Signal Hill study also found that more than six in 10 listeners have taken some action after listening to an ad.
CBC expands local coverage following CRTC’s order for Google to compensate newsrooms
The broadcaster is growing its staff of journalists in communities, as well as its podcasts and TV portfolio.
CBC unveils its original fall slate of podcasts
The new programming includes a in-depth series on Celine Dion.
Audio consumers prefer podcast ads: report
Acast’s latest study gives insight into people’s relationship with commercials in different mediums.
What content do newcomers consume on TV and audio platforms?
MTM’s latest report provides a glimpse into the preferences of this demo compared to those born in Canada.
Signal Hill promotes Paul Riismandel to president
Jeff Vidler will continue as founder and strategic advisor of the podcast research company.
AMI-audio announces new and returning audio programming
The slate includes a new podcast that is available in audio and video on YouTube.
Magellan AI adds cookieless identifiers
The addition of UID 2.0 and ID5 aims to future-proof podcasting and help it compete across mediums.
Spotify now allows all podcasters to upload videos
Previously, creators had to register on the Spotify for Podcasters site.
