Articles Tagged ‘programmatic’

Ideon Media partners with JWP Connatix to boost video ad business

The companies will focus on driving demand for CTV inventory in the French-Canadian market.

Industry News: Stingray debuts video advertising across Metro banners

Meanwhile, L’Actualite finds a new sales partner, and Mplus helps brands target the EV-curious.

EV charging network Jolt launches in Canada

The company installed its first free EV charging station, with plans to roll-out 5,000 across Canada.

Creating opportunities on the open internet

The Trade Desk helps advertisers make more of their investment outside of walled gardens

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MiQ: Know what every media dollar will achieve

Guaranteed Performance solution delivers specific outcomes and lowers the risk in media buying.

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Teads: Crafting a cookieless future

Proprietary tech to help brands future-proof their digital strategy

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The ever-expanding possibilities of programmatic

Let’s face it, cookies were an easy-bake solution. But, maybe easy isn’t always best?

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Sharethrough and Equativ to merge

The resulting entity will be one of the largest global independent ad platforms.

Environics inks deal with privacy partner LiveRamp in Canada

The partnership will give advertisers access to LiveRamp’s platform for data measurement across all cloud, programmatic and media channels

The Trade Desk beats Q4 expectations, continues winning streak

The technology platform announced that it’s also rolling out Kokai, which allows advertisers to leverage AI in their media buying process.

The Trade Desk’s “Better Together” Approach

The platform expands its offerings and reach to help target the full funnel.

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Native Touch helps brands navigate omnichannel advertising

The platform is using a holistic approach to advertising, extending mobile-first strategies to all programmatic channels.

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AdChat’s intuitive messaging creates conversations – and conversions

The AI-driven platform drives high engagement for brands

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Environics Analytics connects data points to reach new audiences

How using data to enable growth in a cookieless world is paying off

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