Articles Tagged ‘Publicis’

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Publicis Media introduces framework for inclusive media planning

PubliSees outlines how employing certain criteria in TV programs, for instance, can lead to more inclusive media plans.

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Publicis promotes Veronik L’Heureux to lead Spark Foundry

The longtime agency leader is taking over for a departing Bettina Heimrath.

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Publicis gets on board with The Trade Desk’s UID 2.0

Epsilon and the DSP are combining forces to create a viable, privacy-safe cookie alternative.

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Publicis names new president for PMX Canada

The company’s investment and trading arm has promoted Jeff Thibodeau, and also hired Simon Chan, to further its digitization.

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North America pushes Publicis revenue up in Q4

Positive growth in the region leads it to beat estimates, though CEO Arthur Sadoun cautions that the crisis is not over.

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Publicis Groupe slows its declines in Q3

The holding company is confident about its resilience, thanks to capturing business from client shifts to digital media, ecommerce and DTC.

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Publicis sees organic growth dip, but beats analyst expectations

The holding co also expects margins to approve in the second half of the year.

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Publicis announces Q1 results, cost-cutting measures

Strong performance in North America comes as the holding company implements a plan to cut $762.5 million.

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Organic growth down in 2019 for Publicis

The acquisition of Epsilon gave Publicis an overall lift in revenue, and Canada also posted organic growth.

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Publicis revenue slips in Q3

Canada fared better than some other markets, but it didn’t make up for losses in traditional spending, media and business transformation.

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Publicis revenue continues to dip in Q1

The holding company expected a bumpy ride due to ongoing attrition, but believes business-transformation work will help right the ship.