Articles Tagged ‘RDS’

Toronto/Montreal game beats previous MLS record on TSN and RDS
Wednesday night’s MLS Eastern Conference Championship was up 35% over the previous record.

Grey Cup reach up 3% on broadcast, 35% on digital
The game’s audience saw growth in the key male 18 to 34 demographic, along with six-figure traffic on Twitter and Snapchat.

Spotted! Intact breaks the ice
The insurance company has partnered with RDS on a ground-breaking OOH activation.

Bell signs up to play with Northern Arena
The service provider’s title sponsorship signals the growing opportunity eSports offers to reach users most hooked on the internet.

Backyard beer games return to TSN and RDS
The beer brand has evolved the program for year two, increasing engagement and expanding the number of stops on its tour.

IIHF closes to over one million on TSN/RDS
Viewership to Team Canada’s games during the tournament were up 13% over last year overall.

ICYMI: Twitter’s celeb-friendly space, The Masters post growth
In case you missed it: Twitter Canada has opened a Blue Room, The Masters posted higher viewership numbers and digital spend is expected to pass TV in the U.S. next year.

Chantal Gilbert joins Groupe V Media
The Quebec-based media company has hired the former Carat exec as its director of media creativity.

The Masters moves to Bell Media
CTV, TSN and RDS will air coverage of the final round beginning next spring.

Grey Cup posts 2015 growth
How Shaw’s on-site activations fared in its first year as title sponsor, as overall ratings jumped.

EA Sports, TSN go live for NHL 16 event
This season’s top rookies, Connor McDavid and Jack Eichel, squared-off in a EA Sports NHL 16 battle across TSN platforms.

Women’s World Cup closes to record viewers
The final match of the tournament pulled over two million average viewers, and total numbers for the games overall were four times higher than in 2011.

Team Canada scores big viewers
Sunday night’s FIFA Women’s World Cup game was watched by a record 2.8 million viewers.

RDS2 shows off
The French sports channel is promoting its differentiated offering this month, targeting people who are moving houses and switching up their cable plans.

FIFA Women’s World Cup opens strong
Saturday’s opening match was watched by an average audience of 1.8 million, making it the most-viewed ever for the tournament.