Articles Tagged ‘Red Lion’


Spotted! KitchenAid downsizes for new target

The appliance company’s pop-up food shop in downtown Toronto is targeting urban millennials through a lifestyle push.

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Reframing the message at TV Day

New research from the TunedIn app and Ipsos Reid on how TV viewership might not be fragmenting as much as it is hyped up to be.

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TunedIn aims to connect social and TV this Thursday

Details on the experimental app, which aims to connect social media activity to TV across Canada’s major broadcasters later this week.

RGC Print

Responsible Gaming Council spots the problem

The organization has launched its first mass media campaign to support Problem Gambling Prevention Week, with print ads, radio spots and a microsite.


Jenn-Air cooks up a campaign with Mark McEwan

The luxury appliance brand has partnered with the Top Chef Canada judge who is featured in an augmented reality video as part of its new promotion.


Maytag takes over Monday night at the CBC

The home appliance brand has produced co-branded spots with the broadcaster that will air during shows including Coronation Street and Redemption Inc.


COA takes consumers ‘North’

The Caulfeild Apparel Group clothing line, available exclusively at The Bay, has launched with an OOH media buy.