Articles Tagged ‘Robin Hassan’


SXSW 2013: Long live the experience

From Google’s talking shoes to all things Oreo, Starcom digital VP Robin Hassan gets MiC readers past the long lines in Austin to share details from this year’s festival.


Blog: The Vine effect

SMG’s Robin Hassan shares her thoughts on the impact that Twitter’s new social media offering will have on brands.


Foursquare takes a dip in the ad pool

Robin Hassan at Starcom and Ian Giles at MediaCom speak to MiC about the impact that the social networking app’s new advertising program will have on the Canadian market.


Blog: The fast and furious arrival of the SoLoMo era

Robin Hassan from Starcom reports on the latest in the social, location-based and mobile marketing from the iMedia Agency Summit in Colorado Springs.

Deb Roy

TV Day: Measuring TV’s social pulse

Robin Hassan from Starcom and Matt Di Paola from MediaCom Canada weigh in on Bluefin Labs, an analytics company that tracks the impact of TV ads in real time.

Members of the Indianapolis Colts reach

Super Bowl showdown

MiC asks Robin Hassan, VP of digital at Starcom, for her take on the game day ads.


Starcom promotes two

Robin Hassan and Ray Reid take on new digital roles at the company.


The realities of digital planning

Robin Hassan of Starcom talks to attendees of the DX3 conference about how to look beyond the campaign.