Articles Tagged ‘Samsung Ads Canada’

Samsung Ads releases new products for gaming, streaming segmentation

The company has a new hub for gamers and an approach to find streaming audiences.

Buyers need new tactics if they want to reach gamers

Samsung’s Corey Johnston explains the formats, strategies and environments that can be effective in reaching an otherwise elusive audience.

Matterkind goes with Samsung DSP

Fellow IPG agencies UM and Initiative will also have access to the added intelligence from the connected TV platform.