Articles Tagged ‘Scotiabank Arena’

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After the arena: Diving into Scotiabank’s hockey strategy

EVP and CMO John Doig says it’s not stopping at placing logos on its newly sponsored arena.

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Air Canada Fan Flight campaign scores with sports fans

As the ACC undergoes a name change to become the Scotiabank Arena, the airline reminds fans of its ongoing tie to sports and entertainment.

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Scotiabank dives deeper into hockey with MLSE deal

The bank has signed a 20-year deal as title sponsor of the Toronto Maple Leafs and Raptors’ home.