Articles Tagged ‘Scott Stewart’
Planning for trust in an unstable digital future
Marketers say the next era will be defined by stronger infrastructure and smarter data use.
Building communities to take back control
With digital infrastructure under strain, are brands shifting focus to owned spaces to build connections?
Is the internet on fire, or just evolving? Industry execs weigh in
Media leaders and marketing experts discuss what feels like a crumbling digital infrastructure, and how to prepare for future bumps in the road.
Is Google backing away from news? Media execs weigh in
As the tech giant questions the value of news, Canadian media is facing scrutiny but also a renewed sense of purpose.
Predictions 2025: Scott Stewart urges industry to walk the responsible media talk
Media in Canada continues its look into the future of media, with the help of industry leaders.
Scott Stewart departs Glassroom for Epitaph Group
The media veteran takes on the newly created role of EVP, managing director of the independent media agency.
Media budgets in 2025, according to industry leaders
Execs weigh in on what to expect for ad spending in the new year.
Ontario Gov’t commits a quarter of its ad spend to local publishers
The four largest crown corporations, including the LCBO and Metrolinx, spend more than $100 million on marketing per year.
In the aftermath of Bell’s cuts, media leaders weigh in
By selling and not shuttering radio stations, some see a silver lining for local and regional owners to build connections to communities.
Ad spend accountability central in media agency reviews
The RFP process allows advertisers and agencies to agree on what effectiveness means to gauge success.
Amazon sets date for advertising rollout on Prime
Execs from Horizon Media, Cairns Oneil, Cossette Media and Glassroom weigh in ahead of the Feb 5 launch.
MiC’s Preview Review: Glassroom, GroupM
Media in Canada interviews Scott Stewart and Kevin Johnson in the final part of our predictions series.
How media leaders are bracing for a recession
Agency executives explain their perspectives on a coming economic downturn and how it will impact business.
Media leaders offer their resolutions and predictions for 2023
Execs explain what they will be focusing on internally, as well as the industry trends they are planning to respond to.
Why ad experts are welcoming Canada’s new privacy rules
While Bill C-27 will weed out bad actors and improve consumer confidence, it will require work on overhauling privacy policies and ensuring tech partners are up to the bill’s standards.
