Articles Tagged ‘Sleep Country’
Endy launches new mattress line with wild postings
The brand is looking to appeal to a broader audience, primarily in Ontario and British Columbia.
Sleep Country responds to IKEA’s “u up?” campaign with sassy billboards
The brand’s new campaign “Sorry, I was asleep” relies on OOH ads near IKEA locations.
The Brick Warehouse boosts its TV spend: AdEase
Crave TV was the second most active advertiser during the first week of the year.
Sleep Country starts the year as the most active advertiser on radio
The latest AdEase report shows that London Drugs ranked second in the week of Dec 30 to Jan 5.
Volkswagen takes top spot in AdEase radio ranking, Uber follows
Other dealers, like Subaru and Honda, are also among the top 10 most active advertisers.
Toyota leads AdEase radio ranking, Volkswagen follows
Both automakers were the most active advertisers from Aug. 19 to 25.
Sleep Country takes a multi-channel approach to get young people to sleep better
Digital display ads, social media and more traditional mediums were meant to reach students of any age.
Which sectors rode the radio airwaves during COVID?
NLogic’s analysis shows retailers, automotive and service brands were quick to come back to radio as the pandemic went on.
ICYMI: Sleep Country bets on the Jays, Facebook monetizes Instant Articles
Plus, Salah Bachir adds OCAD chancellor to resume, and Black appoints two new national sales managers.
Government tops Toronto radio ad buys: Media Monitors, June 27 to July 3
The Government of Canada snags the spot from previous top buyer Rogers Hi-speed.
