Articles Tagged ‘SnapChat’
Snapchat launches mental health feature in Canada
The social network has partnered with trusted organizations to provide resources based on users’ search terms.
People Moves: DAC names new Montreal head
Plus, Bell Media hires former Snap exec as agency lead.
Industry News: Snapchatters snapped more than 1 trillion selfies in 2024
Plus, Rogers makes Citytv+ available DTC.
Industry News: Netflix updates ‘Moments’ clips feature
Plus, Snapchat is rolling out a new suite of app ad offerings.
Tinder follows up Face Check campaign with ‘Bot Ballads’ release
The EP of break-up songs will appear on Spotify, Reddit and YouTube.
Snap appoints The Trade Desk’s Bob Cornwall as new GM in Canada
Cornwall is set to start this month and will be based in Toronto.
Mixing skippable and non-skippable ads on Snapchat is best, report finds
Brand performance doubled with mixed ad formats versus a single ad type.
Media Moves: Snapchat launches new AI ad format
Plus, Netflix Games is launching a new mobile kids app called The World of Peppa Pig.
People Moves: Matt McGowan leaving Snap
Meanwhile, Prospect Media adds VP of media.
Google and Snap report positive Q4 earnings
Alphabet’s fourth quarter revenues increase 12%, while the number of daily active users increased on Snapchat.
Creator ads on social networks drive results across the entire funnel: study
Snapchat’s latest report analyzes the impact that creator-brand partnerships have on shopping habits.
Media Moves: New execs at Snapchat and Cogeco
While the social platform fills new creator partnerships position in Canada, while the media co. names president.
Beauty, sports and travel among most popular content on Snap this year
Location and movie discovery has also become a common activity on the platform, according to its annual report.
Disney debuts first Sponsored Snap in Canada
The post appears in the inboxes of the social network’s users over the age of 18.
Media Moves: Snapchat and Roblox make updates to increase online safety
Plus, Instagram is testing the option for users to reset their content recommendations.
