Articles Tagged ‘social networks’

TikTok introduces AI-powered tools and upgraded features for advertisers

‘Branded destinations’ in search and a UGC library among the platform’s new tools announced at Toronto summit.

Reddit takes aim at e-commerce with enhanced ad tools

The social network is targeting high-intent shoppers with optimized ads and improved diagnostics.

U.S. opens investigation into X’s lawsuit over ad boycott

Elon Musk is accusing brands such as Nestlé, Pinterest, Twitch and Shell of violating antitrust laws.

Meta launches Testimonials on Instagram

The giant tech is also working on its new fact-checking program, Community Notes.

Facebook and Instagram icons from a mobile phone

Media Moves: Instagram and Bluesky launch new features

Plus, Amazon is killing its TikTok-like, short-form video and photo feed.

Media News: TikTok returns to Apple and Google stores

Meanwhile, Reddit will launch an enhanced search experience this year and YouTube incorporates a new AI tool.

Pinterest posts 18% growth in Q4 2024 revenue

The social network said it had achieved its first billion-dollar revenue quarter.

Flip is gaining in popularity as TikTok’s future remains hazy

Chinese app RedNote is seeing its numbers grow exponentially, too.

Meta is testing ads on Threads

Image-based ads will appear in the platform’s home feed for a small percentage of people.

Creator ads on social networks drive results across the entire funnel: study

Snapchat’s latest report analyzes the impact that creator-brand partnerships have on shopping habits.

Social media platforms respond to TikTok ban with upgrades

The updates come as TikTok’s future remains uncertain in the U.S.

WARC forecasts 10% increase in global ad spend this year

The company’s latest report highlights trends in media planning and advertising investments.

Bluesky set to launch photo-sharing app as its popularity soars

Flashes will have a similar user interface to Instagram but with different features.

Media Moves: CBC expands local news coverage

In the meantime, Meta is cleaning the house by laying off low-performers.

Social media news: X cracks down on parody accounts

Meanwhile, TikTok pleads its case against the sell-or-ban law before the U.S. Supreme Court.