Articles Tagged ‘social networks’
TikTok introduces AI-powered tools and upgraded features for advertisers
‘Branded destinations’ in search and a UGC library among the platform’s new tools announced at Toronto summit.
Reddit takes aim at e-commerce with enhanced ad tools
The social network is targeting high-intent shoppers with optimized ads and improved diagnostics.
U.S. opens investigation into X’s lawsuit over ad boycott
Elon Musk is accusing brands such as Nestlé, Pinterest, Twitch and Shell of violating antitrust laws.
Meta launches Testimonials on Instagram
The giant tech is also working on its new fact-checking program, Community Notes.
Media Moves: Instagram and Bluesky launch new features
Plus, Amazon is killing its TikTok-like, short-form video and photo feed.
Media News: TikTok returns to Apple and Google stores
Meanwhile, Reddit will launch an enhanced search experience this year and YouTube incorporates a new AI tool.
Pinterest posts 18% growth in Q4 2024 revenue
The social network said it had achieved its first billion-dollar revenue quarter.
Flip is gaining in popularity as TikTok’s future remains hazy
Chinese app RedNote is seeing its numbers grow exponentially, too.
Meta is testing ads on Threads
Image-based ads will appear in the platform’s home feed for a small percentage of people.
Creator ads on social networks drive results across the entire funnel: study
Snapchat’s latest report analyzes the impact that creator-brand partnerships have on shopping habits.
Social media platforms respond to TikTok ban with upgrades
The updates come as TikTok’s future remains uncertain in the U.S.
WARC forecasts 10% increase in global ad spend this year
The company’s latest report highlights trends in media planning and advertising investments.
Bluesky set to launch photo-sharing app as its popularity soars
Flashes will have a similar user interface to Instagram but with different features.
Media Moves: CBC expands local news coverage
In the meantime, Meta is cleaning the house by laying off low-performers.
Social media news: X cracks down on parody accounts
Meanwhile, TikTok pleads its case against the sell-or-ban law before the U.S. Supreme Court.
