Articles Tagged ‘sponsorships’
e.l.f. takes to the ice this season with in-arena activations
With 45% of the team’s fan base being female, the cosmetics brand aims to reach a wider audience.
Junos ink official soap and whiskey sponsors
The awards have already secured sponsorship deals with Skip and TD.
The PWHL signs sponsor deals with Bravado Designs and Goodlife
The new partnerships add to a hefty roster of brands collaborating with the league.
Foodism fetes a milestone and expands its brand
The food and beverage magazine is pushing into experiential to offer more opportunities to advertisers and create a closer relationship with readers.
Jamieson Vitamins tackles sun safety with Canadian Cancer Society
Brand manager Stacey Salmon says the company has never worked this closely with a partner before, and will likely use social media for the bulk of the marketing efforts.
BioSteel teams up with Habs for new sponsorship
The sports nutrition company’s relationship with the Habs dates back to its early days, and is now officially launching the product in Quebec with an official deal.
