Articles Tagged ‘Spotify’

Spotify’s video podcasts drive record-breaking user gains

The company closed 2024 with 675 million active users, representing a year-over-year increase of 12%.

What the rise of video podcasts means for advertisers

Experts weigh in on the evolution from an audio-only medium to a multimedia experience.

Microsoft revamps Copilot chatbot to appeal to more brands

The updates are meant to bring more companies into its advertising ecosystem.

French content is booming on Spotify outside Francophone markets

Last year, more than one in six of global monthly active users listened to French music or podcasts on the streaming platform.

Spotify’s ad revenue is expected to reach $2.1 billion this year

The music streamer has seen an 81% year-over-year increase in video streaming among Gen Z users.

Instagram and Snapchat roll out new features for teens and creators

AI, a simplified design, and stronger age restrictions are among the updates.

Roku appoints Pehar ad sales director for Canada

The industry veteran was most recently head of Canada ad sales at Spotify.

Spotify updates its ad tool after reporting positive revenue growth

The streaming service’s year-over-year ad revenue rose 13% in Q2.

Vividata releases its Digital Consumer Update

Up to 96% of Canadian adults are reached by the top online properties in an average month.

French-language stories are growing in popularity on Spotify

Canada became the first dual language market for the platform’s Audiobooks offer.

Spotify now allows all podcasters to upload videos

Previously, creators had to register on the Spotify for Podcasters site.

True crime, news and comedy are the favourite genres for podcast listeners

Triton Digital’s latest report shows that monthly audio listening continues to increase in Canada.

Global Gamechangers: Budweiser hijacks songs on Spotify

Budweiser discovered that hundreds of songs reference its brand in Brazil, so naturally it transformed the content into covert ads.

Mini-Wheats leverages Spotify to celebrate Canadians’ small wins

The WK Kellogg brand has launched jingles to promote its latest campaign “There’s Nothing Mini About It”.

Spotify sends a Loud & Clear message

The music streamer is celebrating the release of their latest report with a Dundas Square takeover this weekend