Articles Tagged ‘Spotify’
Spotify’s Wrapped for Advertisers now integrated with Ads Manager
The platform is also launching a global year-end campaign including OOH and experiential elements.
Advocacy group uses podcast series to call for femicide recognition
The campaign urges the federal government to recognize femicide in the Criminal Code.
Industry News: Spotify enters the FAST space
Plus, Pinterest introduces new controls over AI-generated content in users’ feeds.
Spotify drops an album to help media planners
The platform has created six original songs that demonstrate how to maximize its ad tools.
Industry News: Blue Ant acquires MagellanTV for US$12 million
Plus, Bell and Team Canada extend partnership, and French-Canadian content booms on Spotify
Spotify opens ad inventory to Amazon and Yahoo DSPs
The platform announced the agreements Wednesday, when it also confirmed long-time CEO Daniel Ek is to step down.
CAMH expands media mix with Reddit, cinema
The brand is also leaning on past channels like OOH and audio as it aims to reach new audiences and potential donors.
Industry News: Spotify launches messages feature in Canada
Plus, DAZN is extending its content agreement with the NFL and expanding its Ultimate Tier.
Shoppers Drug Mart expands media mix with Spotify ad buy
The brand is ramping up its digital audio experimentation in response to evolving consumer media habits.
Tinder follows up Face Check campaign with ‘Bot Ballads’ release
The EP of break-up songs will appear on Spotify, Reddit and YouTube.
Spotify upgrades ad platforms to target podcast listeners
New features enable advertisers to reach podcast audiences through Spotify Ads Manager and Ad Exchange.
Industry News: Days Inns and Motel 6 sponsor western music festivals
Meanwhile, Meta adds DMs to Threads, and Netflix is reportedly in talks with Spotify for music content.
Spotify sees surge in Francophone content, Canadian female artists
The streamer’s latest report shows that French-language tracks surpassed 1 billion streams.
Industry News: Google gets transparent with PMax
Meanwhile, Spotify unveils a podcast engagement metric and Meltwater launches an AI-powered assistant.
Spotify reports more subscribers with ad revenue growing
The audio streaming service has added its highest number of premium subscribers in a Q1 since 2020.
