Articles Tagged ‘Spotify’

Vividata releases its Digital Consumer Update

Up to 96% of Canadian adults are reached by the top online properties in an average month.

French-language stories are growing in popularity on Spotify

Canada became the first dual language market for the platform’s Audiobooks offer.

Spotify now allows all podcasters to upload videos

Previously, creators had to register on the Spotify for Podcasters site.

True crime, news and comedy are the favourite genres for podcast listeners

Triton Digital’s latest report shows that monthly audio listening continues to increase in Canada.

Global Gamechangers: Budweiser hijacks songs on Spotify

Budweiser discovered that hundreds of songs reference its brand in Brazil, so naturally it transformed the content into covert ads.

Mini-Wheats leverages Spotify to celebrate Canadians’ small wins

The WK Kellogg brand has launched jingles to promote its latest campaign “There’s Nothing Mini About It”.

Spotify sends a Loud & Clear message

The music streamer is celebrating the release of their latest report with a Dundas Square takeover this weekend

Easter Seals Ontario launches fundraising campaign

Branded Cities, Pattison, Rogers, Amazon, Spotify and AdTheorent will give more than $250,000 in ad space.

Spotify unwraps positive Q4 earnings

The number of Premium subscribers rose to 236 million, the second largest gain for the quarter ever.

Almost four in five Canadian adults access online audio content

A new MTM report shows that streaming audio listening is most likely in anglophone Canadian households with higher HH incomes.

Podcasts are booming in Canada, and audiences are only getting bigger

Almost a third of consumers spend more time listening to podcasts than other traditional media.

The rise of podcasts in Canada’s media mix

With new tech coming online and advertiser-friendly announcements from Acast and Spotify last week, things are looking good for the channel’s viability.

Streamers

Vividata’s fall report shows streamers up 57% since 2021

The measurement co’s latest report shows that the popularity of streaming content is continuing to rise unabated, both on the video and audio fronts.

Mobile phone with Spotify logo

Gen Z’s listening hours on Spotify are up 76% over 2022

The company’s Culture Next 2023: Top Gen Z Trends survey shows an enthusiastic fan base racking up ad-supported audio minutes.

Spotify pushes into connected TV with Roku

The music streamer describes the offering as the “first step” towards an larger, upcoming CTV Partner Network.