Articles Tagged ‘Spotted’

Spotted! Reester rides the Rocket

A life-sized Reese Easter treat rode the TTC, grabbed a snack and walked a dog to drum up some Easter egg-citement.

Spotted! The message behind Brita’s cascading campaign

An art installation hopes to put plastic impact in perspective.

Spotted! Adult Swim makes Rick roll

It’s not a dimension-hopping spaceship, but it’ll do.

Spotted! Heineken cuts to the chase

Heineken’s 0.0’s “Now You Can” brand positioning has led to a pop-up offering young professional men a buzz, without the buzz.

Spotted! Toronto descends into the DC Universe

To build anticipation for the premiere of Shazam and the new Toronto Comicon, Warner Bros brought a TTC subway above ground.

Spotted! A peanut inside a candy inside a mirror

Reese’s promoted its new sweet treat with a nod to the popular Infinity Mirrors exhibit.

Spotted! Taco Bell serves sliders to sliders

The QSR went for a fast-paced experience to promote its limited-time menu item to Gen Z.

Spotted! Twitter users battle for the iron throne in OOH

A real-time campaign from HBO and Twitter dominated Yonge-Dundas square, with Game of Thrones fans sharing their predictions.

Spotted! A video store promotion for a blockbuster film

Captain Marvel is getting a ’90s-inspired scavenger hunt promotion.

Spotted! Netflix drives into town

As part of a promotional effort for its new original movie Triple Frontier, Netflix took an unassuming red truck to the Auto Show.

Spotted! The next station stop is Florida

The bright pink campaign reached an estimated 700,000 shivering passengers per day.

Spotted! Maybe romance isn’t dead

WB Canada’s Valentine’s pop-up showcased the magic of romance – unless, of course, romance isn’t your thing.

Spotted! A magical dinner in a dome

To promote its new Platinum Card, Amex brought a pop-up resto to the heart of downtown Toronto.

Spotted! Who you gonna call?

Retailer 7-11 is turning its locations into a video game setting.

Spotted! Taco Bell’s cheesy OOH execution

Taco Bell kicks off 2019 with a splash (of cheese) with a new kind of interactive billboard.