Articles Tagged ‘Starcom MediaVest Group’
Playback Summit: The secret to successful branded entertainment
Capital C’s Tony Chapman, SMG’s Bruce Neve and Bell Media Digital’s Jon Taylor on navigating the branded landscape and putting the consumer front and centre.
Canadian agencies bring home Internationalist Awards
All the Canadian projects nominated at the awards brought home a prize at last night’s event.
WWF wants you on the team
The environmental organization is taking a light-hearted approach to reminding consumers of Earth Hour.
Starcom MediaVest Group launches RTB marketplace
The media co has partnered with Olive Media and TC Media for the new platform.
NABS invites you to have a quickie with an exec
The organization’s second Speed Mentoring event will feature mentors from agencies including MediaCom, Cossette, PHD and Starcom MediaVest Group.
M2 Universal wins Wind Mobile and Globalive
The mobile co most recently worked with Starcom MediaVest Group.
Thinsations cuts snacks down to size
The Kraft Canada brand takes on oversized food in its new campaign.
Campaigning for Valentine’s Day
MiC asks execs from Carat and Mindshare if they are feeling the love for Feb. 14 campaigns from brands including Wind Mobile and Heineken.
Starcom promotes two
Robin Hassan and Ray Reid take on new digital roles at the company.
The realities of digital planning
Robin Hassan of Starcom talks to attendees of the DX3 conference about how to look beyond the campaign.
Samsung Canada on what’s next
The electronics co is bringing its “Next Best Thing” campaign north with a new ad for the Super Bowl.
James Ready takes media prize at CASSIES
The beer co also took home the inaugural Globe Creative Effectiveness Prize, and the Grand Prix went to Newfoundland and Labrador Tourism.
2012 forecast: Bruce Neve, CEO Starcom MediaVest Group
Challenges, predictions and plans for the year to come from the SMG topper.
Starcom wins Novartis
The pharma company most recently worked with MEC on its global account.
University of Toronto sets the bar
With the help of agency JWT, the university launches a five-year campaign with a goal to raise $2 billion.
