Articles Tagged ‘Starcom MediaVest’


Canada wins big at the Internationalist Awards

Omnicom agencies bagged nine of 11 awards at the show, which honours the innovative use of media in campaigns.

gunn report

OMD tops 2015 Gunn Report

The media agency has won the honour for most global media wins for the 10th consecutive year.


Initiative adds a director

Angie Matchett has moved from Starcom to the agency as it continues to build following the merger with M2 in Canada.

Team Touché! toasting another year

Photo Gallery: Agencies bid adieu to 2015

Masquerade balls and burlesque nights: flip through this album to see how Starcom Mediavest, Dentsu Aegis, Touche! and IPG Mediabrands celebrated the end of 2015.

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MAOY Silver: Starcom’s silver lining

With a new president at the top, the agency picked up a handful of new clients and continues to focus on content and data.

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Beam me up, Spotify

The Kentucky bourbon brand has teamed up with Spotify to reach music-lovers through an emerging talent competition.


Cannes 2015: Canadians hit the beach

Executives on what they’re looking forward to most in France next week, and the work they think will win Lions.

AMA conference

Partnerships the way forward for industry: panel

Agency heads, clients and analytics experts agreed that collaboration on digital is the way forward, at the ACA conference yesterday.


Alexandra Panousis named CEO at Starcom MediaVest

Panousis takes over from Bruce Neve, who is leaving the agency.


Canadian agencies win big at Internationalist Awards

Touche!, OMD Canada and Starcom MediaVest each took Gold awards for innovation in media (Touche! and PHD Canada strategists pictured with awards).


OMD takes top Gunn Report prize

The top five list of most-awarded agencies for 2014, including a new entry in the third spot.


Philly ups its OOH

With a new campaign from Starcom and Union Creative, the Kraft brand is empowering its consumers to take on the day.

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The potential impact of cable package unbundling

ZenithOptimedia’s Sunni Boot and Starcom MediaVest’s Bruce Neve weigh in on what the possible shift to a pick-and-pay subscription model as outlined in yesterday’s Speech from the Throne would mean in the market.


Hailo establishes its brand in Toronto

The app-based cab service has launched its first paid media campaign with OOH and mobile ads.


Yellow Pages continues its mobile-focused rebrand

The second phase of the “Meet the new Neighbourhood” campaign focuses on the brand’s app and its features.