Articles Tagged ‘Stephen Jurisic’

Big Find - Shoe and winner

Spotted! Winners brings big deals to the streets

The retailer is hiding larger-than-life items across Quebec for a social media-based scavenger hunt.

maple leaf

Maple Leaf changes lives with bacon

The food brand has launched the “Change your life with bacon” campaign, a digital and social initiative targeted specifically at moms.


Stanfield’s takes its guy cross-country

The underwear brand is raising money for below-the-waist cancer research by taking its “guy at home” on the road this week.

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Tetley Canada speaks to the mind, body and spirit

The brand is shifting its messaging from promoting one tea at a time to multiple, and is using a mix of TV and social media to reach a broad target of women aged 24 to 54.


Brands launch pre-Super Bowl blitz

MiC asks industry members to weigh in on the value of releasing big budget ads online before Super Sunday.