Articles Tagged ‘Strategic Objectives’


Spotted! There’s a new cleaning crew in town

CPG brand SpongeTowels made it its mission to clean up the streets. Literally.

ketchup slide

Spotted! Pringles slides in a new flavour

Kellogg Canada used a ketchup-covered slippery slide to celebrate its new ketchup flavour and set a very sloppy world record.


Koodo brings chargers to life

The mobile phone company has created human phone charging stations for Torontonians on the go.

pringles party

Spotted! Pringles gets the party started

The Kellogg chip brand invited consumers to play games and share their best Pringles party tricks using on-site video and photo booths.


Pizza Hut goes to the dogs

The Yum! Brands chain is bringing Hot Dog Stuffed Crust Pizza to Canada with a TV-centric campaign.