Articles Tagged ‘SVOD’
Where does Canada stack up for OTT subscription?
The SVOD is gaining ground in English Canada, but Quebec still has reservations.
Netflix’s growth in Canada set to slow: study
The SVOD’s growth rate will be outpaced by that of the overall OTT industry in Canada, according to eMarketer.
ICYMI: Instagram expands branded content tool
Plus, Quebec ready to impose provincial SVOD tax, and cannabis coalition outlines advertising guidelines for recreational pot.
CBS SVOD heading north
CBS All Access is coming to Canada in early 2018, though no details on how this service will affect licensing deals with Canadian broadcasters.
Cable fading and wearables rising: study
The MTM’s new report with spring 2017 data shows what’s reaching a point of maturation, what’s up-and-coming and what’s on the way out.
The latest numbers on Canadian cord-cutters
Price lead to the biggest gap in satisfaction between pay TV and “alternative” services according to a new study from J.D. Power.
Traditional TV subscriptions still out-perform OTT tenfold: study
A new report by Convergence Research found that even though TV subscriber revenue is on a steady decline, the revenue from OTT doesn’t come close to touching TV.
Canadians consume more digital (and block more ads) than most: study
GroupM’s annual Interaction report found that digital media is taking up more of Canadians’ time, but the country is also above-average in ad-blocker penetration.
Cable in decline, but still the number-one TV delivery method: study
Three quarters of Canadians still pay for TV in some form and most prefer cable. But fibre optic share is steadily rising.
Online-only TV viewership on the rise: study
But it might not be as prevalent as you think: Just 11% of Canadians live without a conventional cable subscription or an antenna, according to a new report from MTM.
Binge-watching isn’t just for millennials: study
The MTM’s new research finds that binge-watching is increasingly popular with those over 50, and Netflix is now outpacing PVR and live TV.
Netflix growth undaunted by local competitors: study
Despite the low price point of the service, there’s still a positive correlation between household income and subscription rates.
Live TV is still king: study
While time spent on SVOD and OTT platforms has doubled since 2013, 82% of television minutes watched still come from appointment-style viewing.
The battle’s on, everywhere
Media cos are locking up content rights, beefing up their catch-up services and launching online original content in a bid to conquer the digital space.
