Articles Tagged ‘Tangerine’

How sponsors activated around the WNBA in Canada
More than a dozen sponsors signed on to promote the game, include new partners Ace Liquor, Amex, and Gatorade.

Vistar Media updates its platform to simplify OOH campaign planning
Brands will be able to use a new panel, which provides a full breakdown of targeted venues and projected costs.

Tangerine aims to reach Canadians on their daily commute with OOH
The company is looking to reinforce its status as the original no-monthly fee bank.

How Tangerine aims to become the ‘bank of basketball’
CMO Natalie Jones discusses how the company revamped its Bank Shot contest on and off the court at Raptors games.

WNBA’s first game in Canada draws 15 sponsors
Air Canada, Bell, Canada Goose and Mastercard joins the previously announced brands that will be activating around the game.

Tangerine will sponsor the first WNBA game in Canada
The game will feature the Minnesota Lynx, which has Canadian stars Bridget Carleton and Natalie Achonwa on its lineup.

Tangerine’s Raptors sponsorship turns bank shots into charity
For every shot that bounces off the backboard and into the net, Tangerine will deposit $1,000 into an account that will go to community initiatives.

TSN, Sportsnet announce Raptors schedules
Intuit joins the ranks of Tangerine, Toyota and Burger King as a broadcast sponsor.

Goodfood and government top Toronto: Media Monitors
QSRs also surged in the market, while governments and banks controlled the top in Montreal.

Tangerine goes to the movies
The digital bank has partnered with Cineplex to sponsor its discount Tuesdays and offer special perks, reaching young audiences.

Spotted! Tangerine defies gravity at Yonge-Dundas
The bank has officially kicked off the media buy around its Toronto Raptors partnership.

ICYMI: Mike Weir joins CTV’s Masters team, Wally Crouter passes away
In case you missed it: Valpak strengthens partnership with U.S. group, CTV and TSN bring on Mike Weir for Masters’ analysis and at 92, Wally Crouter is dead.

PHD wins Tangerine
The bank’s CMO Andrew Zimakas on how the Omnicom agency can further establish the rebranded company into the Canadian market.