Articles Tagged ‘Taxi’

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Reitmans shows that beauty is easy

The retailer is rebranding with a younger, more fashion-forward look and marketing campaign that is without its long-time spokesmen giving fashion advice.


Telus connects with youth through We Day

The telco has signed on as co-title sponsor of the youth event series and is activating with a round of social media promotions and a cause marketing campaign.


Spotted! Vancouver Aquarium puts penguins in a tree

A billboard on Granville Island sits camouflaged amongst trees as part of the aquarium’s campaign for its new feathered friends.


Taxi Instagrams an indie film promotion

The agency responded to a Twitter message asking for ideas to promote a Montreal film with an outdoor campaign that makes use of smartphone photography.

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Canada lands 14 shortlist nominations in the Cannes Film category

BBDO leads the pack with three spots, while John St., Dare, Taxi and Lg2 are among the other agencies with shots at Lions.


Canada picks up 28 shortlist mentions on day three of Cannes

Draftfcb, DDB, Taxi and Leo Burnett lead the pack with three nods each across Design, Cyber and Radio.

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Koodo broadens El Tabador’s horizons

In response to fans wanting to see more of the spokesman, the telco launched an app that has him creating personalized thank you cards.

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Snuggle gets cozy outdoors

The mom-targeted brand has turned OOH faces into fuzzy blankets in the brand’s first time using the platform.


Canadian Tire ups its game

The company has partnered with the Ontario Federation of Anglers and Hunters to launch a campaign coinciding with the opening of specialty stores across Canada.


Reitmans helps deal with fashion nightmares

The clothing retailer’s spokesmen Armand and Albert are back in the latest campaign that shows what their dreams are made of.


Predicting the Cannes Lions winners

Lauren Richards, Taxi’s Steve Mykolyn and Juniper Park’s Alan Madill weigh in on Canada’s best work from the past year.


Boston Pizza goes boneless for the playoffs

The restaurant is looking to build on last year’s success in wing sales, with a new campaign and fictional character.


Taxi gifts Canadians during the ‘Pothole Season’

The creative agency in Montreal placed a car in an oversized hole in the road to promote its app and website.

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ComFree sells itself, commission free

The real estate brokerage launches a campaign with an increased focus on OOH to set the record straight on exactly what it does for consumers.


McCain goes to the movies

The brand has partnered with Warner Bros. for a giveaway aimed at increasing market share during the winter months.