Articles Tagged ‘Telus’


Spotted! Telus brings fans into the action

How Telus built a “Fan Cup” with the help of a penny press and fans, and the strategy behind taking the Grey Cup Festival to the streets.

Astral Telus

Astral street furniture gets digital

The OOH media co has launched 30 new digital columns in downtown Montreal, with Telus having booked all of the ad inventory for the next few weeks.


Telus connects with youth through We Day

The telco has signed on as co-title sponsor of the youth event series and is activating with a round of social media promotions and a cause marketing campaign.


Telus joins Say No To Bell Coalition to thwart Astral Media takeover

The company joins Cogeco, Eastlink and Quebecor as they launch a campaign opposing the purchase of Astral Media by Bell.


Adconion Canada launches social media platform

The Adconion Direct tool is being used by clients including Telus and Liberte.


Telus passes 500,000 TV subscriber milestone

The phone giant continues to battle Shaw Communications in Western Canada for triple-play phone, TV and internet customers.


Telus and Hockey Canada partner for a mobile cause

The brands have collaborated to create a mobile web app experience in celebration of the 2012 IIHF World Junior Championship.


Telus makes a merry connection

The mobile co has launched a contest connecting Facebook fans with in-store customers and gifting them with prize packs.


CRTC hands Bell a penalty over mobile sports programming

Ruling on a January 2011 complaint filed by Telus, the regulator says Bell’s exclusive mobile-content deals with the NHL and NFL run contrary to its new media policy, a claim Bell refutes.


MAOY Silver: Media Experts stays ahead of the curve

The agency flies into second place, with a Silver for its work with brands like WestJet, Telus and Mini.


Telus sees Q3 profits climb on web TV gains

The telco added 50,000 IPTV subscribers during the last quarter.