Articles Tagged ‘The Weather Network’
Home Hardware named title sponsor of Blue Jays Central Studio
The two brands have been partners for nearly 20 years.
People Moves: Pelmorex promotes Maureen Rogers
And Quebecor appoints a new general manager for its sales arm.
The Weather Network sees 94% traffic bump
The channel experienced the increase in audience numbers over the last year, according to Numeris.
Mitsubishi is the official vehicle of The Weather Network and MétéoMédia
The automaker is making available its Outlander SUV to both brands’ journalists.
Home Hardware and The Weather Network launch AI-powered ads
Customized videos show the weather forecast for the summer along with the retailer’s promotions.
New FAST Channel from The Weather Network lets people explore the outdoors, indoors
Available on Roku and Tubi, the channel will be home to long-form storytelling as well as Slo-TV and ASMR cooking shows.
Pelmorex taps into AI to automate weather advice
The Weather Network’s new AI-powered “assistant” aims to help consumers with everyday dilemmas.
Pelmorex launches self-serve ad tool
The company is looking to broaden its local ad business on The Weather Network and MétéoMédia.
Pluto TV expands its offering with The Weather Network
The recently debuted channel joins the platform’s slate of news and opinion content.
The Weather Network launches a new FAST channel
The service will feature an original morning show, as well as content from existing, popular series.
The Weather Network expands ad ops with new TV app
Currently available to Shaw subscribers, the app currently offers direct video and custom content for a hyper-local audience.
The Weather Network finds the silver lining
A Brighter Day focuses on good news when Canadians need it the most.
EF Go Ahead Tours taps Pelmorex for TV content program
The travel company is aiming to grow its Canadian reach with a multi-platform content program across The Weather Network on TV, social and digital.
Accuweather teams with Suite 66 to develop Canada ad sales
The weather platform is looking for more advertisers beyond the U.S. and is decentralizing sales to help it expand.
Despite data play, video remains key for Pelmorex
A new campaign promotes deeper user engagement to keep the Weather Network’s video offering strong.
