Articles Tagged ‘The&Partnership’
Telus focuses on digital video for “Better” campaign
The brand’s latest campaign encourages Canadians to donate to the company’s scholarship program through a sweepstakes.
The&Partnership combines with mSix&Partners to form T&Pm
The new fully integrated agency will operate with “AI at its heart.”
Media assignment among series of new Telus RFPs
The telco will continue to work with The&Partnership and Cossette, but wants to bring on new partners to meet increased demand for creative and strategic work.
M/Six names new president
Former Orion exec Tricia Allen joins the agency’s three-year-old Canadian office as it looks to further bridge media with creative.
Toyota Canada picks Vision7, The&Partnership
The agencies are partnering again to create a bespoke agency for the automaker’s newly consolidated dealer assignment.
Manulife signs with m/SIX
The agency will be partnering with Wunderman to handle the account in Canada.
The&Partnership, Cossette strike partnership on Telus
The as-yet-to-be-named unit will integrate media, digital, creative and more, baking on what it says is an increased demand for multidisciplinary agencies.
The&Partnership’s founder calls for less talk, more action on ad fraud and brand safety
The agency’s founder John Hornby wants to move from debate to action before the industry hits the beach in Cannes this June.
Wall Street Journal’s first Canadian campaign targets CEOs
The U.S. newspaper is reaching out to the country’s business leaders through customized billboards – and positioning itself as the paper your boss reads.
