Articles Tagged ‘Touche!’

Diageo picks Omnicom Media Group, PHD to lead global account
In Canada, Touché! will handle the media business.

How Canada fared in WARC’s Media 100
Touché! founder Alain Desormiers reflects on his agency’s success on the list and his hopes for awards shows in the wake of COVID-19.

Karine Courtemanche upped to CEO at Touche! and PHD
Courtemanche will now focus on growing both agencies in the Toronto market.

Touche! looks to build on Canadian investment success in 2020
With a Via Rail campaign that ran two consecutive summers, the agency upped spend to Canadian publishers by 25 percentage points, and it paid off.

Canada Post picks Touche!
The Omnicom shop will handle buying for the crown corporation, effective in January.

Touche!’s Antoine Nguyen inspires insights
This year’s New Establishment: Media winner sometimes approaches audiences in an unconventional way. Here’s how it’s paid off.

2019 Media AOY Bronze: Touche!’s people-based planning
How the media agency is using its data source platform Omni to change the way it looks at media.

Who took home hardware (and made history) at AOY?
A new media agency topped the annual awards, the culmination of a long journey.

Touche! renews Hydro-Quebec mandate
The Omnicom agency will soon celebrate its 10th anniversary of working on the award-winning file.

Four Canadian agencies shortlisted for M&M Global Awards
Touché! made the short list five times, with four nominations for Canadian Tire Corporation.

People Moves: Touche!, MiQ and more
Plus, media sales vet Andrew Reddick has moved to Q Media Solutions.

Canadian agencies clean up at Festival of Media
Work for Canadian Tire, Expedition ElectrON and Oh Henry! helped Canadian agencies bring home the hardware.

Canadian media tops Warc rankings
Via Rail has continued its international hot streak.

Media a major revenue driver for Omnicom in Q1
Advertising, as well as healthcare, drove growth from the holding co across global regions.