Articles Tagged ‘Unitas Reputation Agency’

Sears essentials

Sears focuses on ‘The Essentials’

The retailer is extending its “Make Every Day a Great Day” branding with a TV and online campaign that highlights its product heroes.


The Verdict: Seagram tackles social media

The CEO and president of the Brick Brewery brand speaks to MiC about the slow uptake of its video campaign aimed at a younger target audience.