Articles Tagged ‘Vanessa Benfield’
Three-quarters of Canadians recall advertising seen in cinema
A Lumen report commissioned by Cineplex also found that 35- to 49-year-olds pay most attention to ads seen in cinema.
Cineplex to bring TikTok to the big screen
Advertisers can now showcase their brands in content featured during the pre-show.
Cineplex Media streamlines digital OOH inventory
The media company has made its screens in 65 shopping destinations available on all major programmatic supply-side platforms.
